Each Friday, Robbie Briggs, president and CEO of Briggs Freeman Sotheby’s International Realty, writes about luxury, trends, business and more in the advertising pages of the Mansion section of The Wall Street Journal. Below is his letter of April 16, 2021.
FROM MY PERSPECTIVE
A great magazine is like a great party: You come up with a theme, decide on what to serve and invite a big mix of friends — including some real characters.
We’ve done just that with the newest issue [...]


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