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CEO Robbie Briggs: Real estate's most elevated magazine

Each Friday, Robbie Briggs, president and CEO of Briggs Freeman Sotheby’s International Realty, writes about luxury, trends, business and more in the advertising pages of the Mansion section of The Wall Street Journal. Below is his letter of April 16, 2021.


A great magazine is like a great party: You come up with a theme, decide on what to serve and invite a big mix of friends — including some real characters.

We’ve done just that with the newest issue of Reside Magazine, an advertising supplement in select North Texas subscriber copies of today’s Wall Street Journal and anytime you wish at briggsfreeman.com/reside.

HOT COPY: Read the new issue of Reside Magazine, here.

I hope you spend quality some time at our party. You’ll mix and mingle with some of our amazing agents. You’ll get to visit some of the unbelievable homes we have for sale — or have already sold. (Hey, it’s a hot market.) You’ll learn what kitchen color is trending, what outdoor pursuit has taken hold in North Texas and what it takes for our specialized ranch-and-land agents to show whopper properties that can be thousands of acres big. We’ve got stories on Texas lakes, the big Anne Marion auction coming to Sotheby’s and a most unusual wine tasting — which, in my case, happened 14 stories above the Dallas Arts District.

That’s not all. Because Reside is a partnership with Sotheby’s International Realty® and the Dow Jones Media Group, there are stories from around the country and around the world. You’ll find out what global destinations are on the rise, what’s hot in home design, what’s going to be inside a stunning new museum opening in Egypt and what makes a certain French supercar worth $3 million.

It’s a great party, this issue. Go slow and take in every page. Stay as long as you like. We’ve invited some really fun people — and they’ve got a lot to talk about.

Robbie Briggs

President and CEO

Briggs Freeman Sotheby’s International Realty


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