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Launched today: The magazine with more

Each Friday, Robbie Briggs, president and CEO of Briggs Freeman Sotheby’s International Realty, writes about luxury, trends, business and more in the advertising pages of the Mansion section of The Wall Street Journal. Below is his letter of October 16, 2020.

From My Perspective

Reside: Every page an opportunity

We all need to slow down.

I know one little way, at least: with a richly curated magazine. There is nothing like it. The tactile pleasure of the paper. The discovery as you turn the pages. The design of it all. Somehow, after enjoying one — really digging in — it feels like you’ve been on an adventure. And, there is always something to learn.

We’ve been busy collaborating with Sotheby’s International Realty® on our own informative adventure. It’s called Reside, and it is inside select subscriber copies of today’s Wall Street Journal. You can enjoy it digitally, too, at briggsfreeman.com/reside. Not only does it reveal almost 50 pages of some of our most exciting listings — everything from mansions to ranches — it is loaded with stories on everything from home design to art to cars. You know, all the things that go brilliantly with your life. In the issue, you’ll find:


Many of our amazing agents and the unique properties they represent.

The best places in the world to stargaze.

How a vacation home is becoming as important as your primary home.

Why geometrics are the hot new home-decor trend.

How in-home technology can help you relax.

Watches fit for royalty. (Literally, including Queen Elizabeth and Prince Charles.)   

The hot new electric cars, including some striking British and German ones.

And much, much more. Enjoy every page. You’ll see homes for sale across North Texas and across the globe. And, you’ll discover new things. Do you know how to make an Almond Passion? You’re about to. I’ll grab the ginger and lime and meet you on page 47.

Robbie Briggs

President and CEO

Briggs Freeman Sotheby’s International Realty


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