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Luxury Real Estate

CEO Robbie Briggs shares some tech secrets from the cutting edge

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Each Friday, Robbie Briggs, CEO of Briggs Freeman Sotheby’s International Realty, writes about luxury, trends, business and more in the advertising pages of the Mansion section of The Wall Street Journal. Below is his letter of May 20, 2022.

FROM MY PERSPECTIVE

Has technology changed real estate? 

Absolutely. And not at all.

The way a potential buyer first sees homes has completely changed. The search begins online, where buyers pore over photographs and details before they [...]

The race for ranches: How the No. 1 ranch division in North Texas has helped shape one red-hot market

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Each Friday, Robbie Briggs, CEO of Briggs Freeman Sotheby’s International Realty, writes about luxury, trends, business and more in the advertising pages of the Mansion section of The Wall Street Journal. Below is his letter of May 13, 2022.

FROM MY PERSPECTIVE

Ranches couldn’t be hotter.

Some statistics to back that up? Ranch sales in Texas nearly doubled between the second quarter of 2021 and the previous year, according to the Texas Real Estate Research Center at Texas A&M University. Prices are up, too, says the [...]

Agent Insider: What joining the world's most prestigious real estate network can do for you and your business

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As an agent or a brokerage, joining a referral network like Sotheby’s International Realty is perhaps the single best move you can make to bring your business to the next level — from attracting new clients to building up your professional network.
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