Each Friday, Russ Anderson, the president and CEO of Briggs Freeman Sotheby’s International Realty and the president of Pacific Sotheby's International Realty writes about luxury, trends, business and more in the advertising pages of the Mansion section of The Wall Street Journal. Below is his letter of November 29, 2024.
FROM THE PRESIDENT'S P.O.V.
Well, the Rockettes have kicked it up. The Broadway stars have belted their showtunes. And Santa has slid in, waving and laughing, in the nick of time.
Even though we’re 1,500 miles away from all that here in North Texas, that parade is the universal signal that it’s Thanksgiving time in America.
With a full belly and a full heart, I am certainly thankful.
Thankful for our clients, who our advisors work with every day, finding and selling homes and making some dreams and goals happen.
Thankful for every one of those advisors, who give it their all, with great confidence and humor and skill.
Thankful for the staff that supports them, in every way, with advice, tools, intuition and experience.
I am one lucky guy. Others, not so much. Please think of the far less fortunate than us, who may not have a home or who need help getting by. Our advisors help all year, organizing food drives, clothing drives, gift drives, you name it. And we have our own donation program. We call it Love Your Neighbors. It’s funded by advisors who voluntarily donate a percentage of every sales commission, plus a corporate contribution we make. We’ve been able to send funds to local groups who help in so many ways. It’s all at briggsfreeman.com/love.
I’m so thankful — for you, and that we can help others, now and every day.
Russ Anderson
President and CEO, Briggs Freeman Sotheby’s International Realty
President, Pacific Sotheby’s International Realty
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