Each Friday, Russ Anderson, the president and CEO of Briggs Freeman Sotheby’s International Realty, writes about luxury, trends, business and more in the advertising pages of the Mansion section of The Wall Street Journal. Below is his letter of May 10, 2024.

 

FROM THE PRESIDENT'S P.O.V.

 

You’ve heard the phrase time is of the essence?

Have I got an example for you. There are only nine non-penthouse homes left at HALL Arts Residences, the game-changing superluxury high-rise in the Dallas Arts District.

We have been the exclusive brokerage for that glassy, gorgeous building since it opened, in 2020. Our agents on the project, Cindi Caudle and Kyle Richards, have done a stellar job selling the homes there, which come with one, two or three bedrooms and the most spectacular city and horizon views imaginable.

Cindi and Kyle will humbly tell you that the building sells itself. It is a stunner — 28 stories and only 49 homes, including the three full-floor penthouses that are available. Every home at HALL Arts Residences has walls of glass and superb finishes, and the building offers unique amenities that include a wine-focused dining room, a rooftop putting green, a superb contemporary-art collection and the neighboring HALL Arts Hotel.

Yes, you can have lemon-ricotta pancakes or meatballs from Ellie’s restaurant sent up to your home.

But, not if you don’t act fast. Drop me a line or come see our listings at 1747 Leonard Street in Dallas at briggsfreeman.com. There are opportunities from about $3,800,000. Make a little haste. I don’t want time is of the essence to turn into I told you so.

 

Russ Anderson

President and CEO

Briggs Freeman Sotheby’s International Realty

randerson@briggsfreeman.com